Better habit,
better me.
Habiself
Habiself is a self-improvement brand built around small, repeatable habits. I designed a friendly, modern wordmark, a five-colourway system so the brand can change mood by product, and FLOW, a printable monthly planner that turns the brand promise into something you actually use every day.
Soft geometry, steady rhythm.
Rounded lowercase letterforms with a distinctive split ‘a’ keep the name approachable. Explorations included an ‘H’ monogram and a typographic lockup carrying the tagline “Better habit, better me”.
Five moods, one brand.
Forest, ink, indigo, plum and a clean white base. Each colourway has enough contrast for social, packaging and product UI, and together they form a palette that lets sub-products stand apart.
Turning a promise into a product.
FLOW is a monthly habit planner: an A4 fold-out with five-week spreads, habit trackers and reflection prompts, laid out for both home printing and professional print runs.
