Nexus
brand identity.

Connecting what matters.

Nexus, “Connecting what matters”. The 25-page book takes the mark from its construction sketch through horizontal, vertical and icon lockups, a repeat pattern, a blue and black palette and the Astro Space typeface. Then it moves into the world: business cards, a water bottle, mug, cap, packing tape, pen, lanyards and ID cards, letterhead, a website and a phone screen.